Logos and corporate identity

As you’d probably expect, we’re often asked to design a logo. That’s great but a logo design should always be treated as part of an overall corporate identity scheme.

 

The trouble is that a well designed logo, with no instructions as to how and when to use it; how it should be placed; to what size; how it will work in colour or mono etc. tends to result in a logo being killed off before it’s had a chance to breathe!

 

So, we always recommend that we provide you with at least a basic set of instructions to go with the logo. That way, you will have a cohesive look and feel to your organisation’s identity that will not be misconstrued or messed about with. And however the logo is applied, it will give a constant and consistent message about you.

 

Thinking of rebranding or perhaps some subtle tweaking of your present brand? Talk to us first - on 01635 817311 or email us at design@publicityproject.co.uk

 

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